REI / Sydney Morning Herald Ad / 19.02.2010
An ad announcing Caruana & Reid’s exhibition during Art Month Sydney has been developed for the Sydney Morning Herald’s Spectrum liftout.
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REI / 2010 Vogue Living Ad / 23.12.2009
Michael Reid at Elizabeth Bay were looking to promote their upcoming shows in 2010 with placements in Vogue Living’s insert and the Sydney Morning Herald’s Spectrum liftout.
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REI / Art Tube Update / 03.09.2009
In a possible world-first, Michael Reid is now offering online Art Education lectures, via a new Art Lectures section on their Art Tube.
The Letter D. was asked to develop the purchase interface and manage the integration across the Education sections of the website.
REI / Raetze Ad 09 / 15.01.2009
Recent ad for Silke Raetze’s show at Michael Reid, in Art World.
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REI / Caruana & Reid Ad 08 / 21.12.2008
A new Aboriginal Art supplement is being introduced in Art World, and Caruana & Reid asked The Letter D to produce an advertisement for the launch issue.
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REI / Kregar Ad 08 / 07.02.2008
Gregor Kregar will be the star of Michael Reid’s stand at the 2008 Melbourne Art Fair, with his cheeky gnomes making a splash for the lead-up advertising – this one in Art & Australia.
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REI / Website Bookings / 03.12.2007
With the increase in Art Education events planned for Michael Reid in 2008, a more efficient system for client bookings was required so the staff could handle the influx…
The Letter D was asked to integrate an online ‘Cart’ system into the website, while reviewing the user registration path and form design.
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REI / Lewis Invite 07 / 23.10.2007
Invitation to Jon Lewis’ show at Michael Reid.
It didn’t take long to decide on the main image…
REI / Vogue Insert / 12.09.2007
An A4 insert for Vogue Living has been produced, promoting Michael Reid’s Private Client Art Newsletter.
To differentiate the piece from the usual guff that falls out of your magazine subscription, The Letter D printed the insert on cream stock, with the only imagery being typographic colour – as a contrast to the glossy property developments it shared its slot with.
REI / Young Ad / 13.08.2007
With the horizon line as part of the main image, we thought we’d have some fun with the orientation of information, for Johnny Young’s ad in Art Collector.
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