TLD / 2009 Fold / 24.12.2009

The Letter D will be taking a whole week off from December 24 to January 4. Crazy huh?
A.
B.
2 Phil Lane
Fortitude
Valley, 4006
Brisbane, QLD.
Find us on
Google Maps.
PO Box 1100
Fortitude
Valley, 4006
QLD, Australia.
+61 7 3161 9993
or Letters(at)
TheLetterD.com.au
C.

The Letter D will be taking a whole week off from December 24 to January 4. Crazy huh?


Queensland Veterinary Specialists asked The Letter D to develop an invitation for their upcoming conference series.
We took it a little further, adapting the existing graphic elements into a stand-alone identity for the conference, with projection screens, program formatting and variable text printing, allowing each attendee to have their own personalised package.

With the increase in Art Education events planned for Michael Reid in 2008, a more efficient system for client bookings was required so the staff could handle the influx…
The Letter D was asked to integrate an online ‘Cart’ system into the website, while reviewing the user registration path and form design.
/
Cochin, Georgia, Information, REI, Website


After practicing as a gun for hire for some time James Lloyd decided he should make a business of it, and so asked The Letter D to assist in getting the entity setup to go.
Taking our cue from his minimal bold black & white interiors, we developed a simple text block and applied this across all collateral.
/
Avant Garde, Courier New, Direction, Identity, Information, LLO



The recently opened arts, objects and interiors store in Brisbane’s Fortitude Valley, A Day on Earth, asked The Letter D to develop a collateral system for upcoming exhibitions and media releases.
A simple full cover photo with the shop’s ubiquitous swing tag will be used to portray the subject of each event, with a website underway…
/
ADA, Clarendon, Information, Print


A full suite of documentation forms were developed for Hartley Shopfitters to integrate the new identity and also shake-up the old generic journal pads used throughout the office.



The interior design studio Coop, setup by Rowena Cornwell, was after an overall refresh and asked The Letter D to have a look at their graphic output and devise a strategy to implement a change.
The logotype was based on hens in a coop, and what started out as a subtle tweak took a Wiener Werkstätte turn with a supporting pattern developed using their old rooster.
This new style has been implemented right through the studio, from invoicing and tenders, to stationery and a website.
/
COO, Futura, Identity, Information, Pattern
Michael Reid asked The Letter D to refine his current website, which was being used to present exhibitions and artworks for his gallery, as well as displaying a number of publications he was involved with, including his popular guide to buying and selling art.
We initially went through an extensive audit of the elements that did and didn’t work on the old site, and ended up refining the identity en route, along with sub-identities for the various galleries and associations that came under the Michael Reid umbrella.
This lead to a business-wide overhaul of the collateral produced for everything from booking forms to artist catalogues. The website continues to grow, with Exhibition bookings, video tours and artist screensavers, and there’s more to come.
/
(more…)

A basic holding website has been setup for Campbell Urology while the main site is under development, along with patient information sheets available for PDF download.

After studying Weddel seals over an Antarctic winter, Dan Pike’s sister Rhonda needed to show off her data to the scientific community, at a conference in USA. The size was set by the conference, and with only one poster allowed, we had some fun fitting in all the information with some semblance of order.